Privacy Policy
This Privacy Policy describes how TRUENORTHTEES (“we,” “us,” or “our”) collects, uses, discloses, and protects your personal information when you visit our website, make a purchase, contact us, or otherwise use our services.
By accessing or using our website, you acknowledge the practices described in this Privacy Policy.
Personal Information We Collect
Depending on how you interact with our store, we may collect the following categories of personal information:
Information You Provide Directly
When you place an order, create an account, subscribe to our emails, or contact us, we may collect:
- Your name
- Billing address
- Shipping address
- Email address
- Telephone number
- Order and purchase information
- Product preferences, including selected size and color
- Account login information
- Messages and customer-support communications
- Information you voluntarily submit through forms, reviews, surveys, or promotions
Payment Information
Payments are processed by Shopify and the payment provider selected at checkout.
We do not directly store complete credit-card or debit-card numbers. Payment providers may collect and process payment information in accordance with their own privacy policies and security practices.
Information Collected Automatically
When you browse our website, we and our service providers may automatically collect certain information, including:
- IP address
- Browser type
- Device type
- Operating system
- Time zone
- Referring website
- Pages and products viewed
- Links and buttons selected
- Shopping-cart activity
- Checkout activity
- Approximate location based on your IP address
- Cookies and similar technologies
How We Use Your Information
We may use personal information to:
- Process, manufacture, fulfill, and deliver orders
- Confirm purchases and provide order updates
- Process payments and refunds
- Provide shipment tracking
- Communicate with you about your order
- Respond to questions and customer-support requests
- Manage returns, replacements, disputes, and chargebacks
- Maintain and improve our website and services
- Personalize your shopping experience
- Remember items in your shopping cart
- Detect, investigate, and prevent fraud or unauthorized activity
- Protect our customers, store, and legal rights
- Send promotional emails when you have subscribed or when otherwise permitted
- Measure advertising and marketing performance
- Comply with legal, tax, accounting, and regulatory obligations
How We Share Personal Information
We may share personal information with trusted third parties when necessary to operate our store and provide services to you.
These parties may include:
- Shopify, which hosts and operates our online store
- Payment processors and financial institutions
- Print-on-demand manufacturers and fulfillment partners
- Shipping carriers and logistics providers
- Customer-support providers
- Email and marketing platforms
- Website analytics providers
- Advertising and social-media platforms
- Fraud-prevention and security providers
- Accountants, legal advisers, insurers, and professional consultants
- Government authorities or law-enforcement agencies when legally required
Our fulfillment partners may receive information such as your name, shipping address, selected product, size, color, and order details so they can produce and deliver your order.
We may also share information in connection with a business transaction, such as a merger, acquisition, financing, restructuring, sale of assets, or transfer of ownership.
Cookies and Similar Technologies
Our website uses cookies, pixels, tags, local storage, and similar technologies.
These technologies may help us:
- Operate essential website functions
- Keep items in your shopping cart
- Remember your preferences
- Understand how visitors use our website
- Improve website performance
- Measure marketing campaigns
- Display relevant advertising
- Prevent fraud and improve security
Some cookies are necessary for the website to function. Other cookies, including analytics or advertising cookies, may depend on your location and consent choices.
You can control cookies through your browser settings and, when available, through the cookie-preference tool displayed on our website. Disabling certain cookies may affect website functionality.
Advertising and Analytics
We may use analytics and advertising services to understand website activity and promote our products.
These providers may collect information about your interactions with our website and other websites through cookies, pixels, or similar technologies. Depending on applicable law, this activity may be considered targeted advertising, sharing, or a sale of personal information.
Where required, we will provide appropriate choices to opt out of certain advertising or data-sharing activities.
Email Marketing
When you subscribe to our email list, we may send you:
- New product announcements
- Promotional offers
- Discount codes
- Restock notifications
- Other store updates
You may unsubscribe at any time by selecting the Unsubscribe link in a marketing email.
Even after unsubscribing from marketing messages, you may still receive essential transactional communications concerning your orders, payments, deliveries, refunds, or account security.
Data Retention
We retain personal information for as long as reasonably necessary to:
- Fulfill the purposes described in this policy
- Maintain business and transaction records
- Provide customer support
- Resolve disputes
- Prevent fraud
- Enforce our agreements
- Satisfy legal, tax, accounting, and regulatory requirements
Retention periods may vary depending on the type of information and our legal obligations.
Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.
However, no method of online transmission or electronic storage is completely secure. We cannot guarantee that personal information will always remain completely secure.
You are responsible for keeping any account credentials confidential and for notifying us if you believe your account has been accessed without authorization.
Your Privacy Rights
Depending on where you live, you may have rights relating to your personal information, including the right to:
- Request access to personal information we hold about you
- Request correction of inaccurate information
- Request deletion of certain information
- Request a copy of your information
- Object to or restrict certain processing
- Withdraw consent when processing is based on consent
- Opt out of certain targeted advertising, sales, or sharing
- Appeal a decision concerning a privacy request
- Submit a complaint to an appropriate data-protection authority
These rights are not absolute and may be subject to legal exceptions.
To submit a privacy request, contact:
We may need to verify your identity before completing a request.
United States Privacy Rights
Residents of certain U.S. states may have additional privacy rights under applicable state laws.
Depending on the law and our activities, these rights may include:
- The right to know what personal information is collected
- The right to access or delete certain information
- The right to correct inaccurate information
- The right to obtain a portable copy of information
- The right to opt out of targeted advertising
- The right to opt out of the sale or sharing of personal information
- The right not to receive discriminatory treatment for exercising privacy rights
Where applicable, privacy choices may be available through our website’s cookie banner, privacy-preference page, or by contacting us.
We do not knowingly sell personal information for money. However, certain advertising or analytics activities may be legally classified as a “sale” or “sharing” in some jurisdictions.
International Customers
If you access our store from outside the country where we or our service providers operate, your personal information may be transferred to and processed in other countries.
Those countries may have privacy laws that differ from the laws in your location. Where required, appropriate safeguards will be used for international transfers.
Children’s Privacy
Our website and products are not directed to children under the age of 13, and we do not knowingly collect personal information directly from children under 13.
If you believe that a child has provided us with personal information, contact us at truenorthteesusa@gmail.com so we can review and, when appropriate, delete the information.
Third-Party Websites
Our website may contain links to third-party websites, services, or social-media platforms.
We are not responsible for the privacy, security, content, or practices of third parties. We recommend reviewing their privacy policies before providing personal information.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect:
- Changes to our business practices
- New services or technologies
- Legal or regulatory requirements
- Operational or security updates
The revised policy will be posted on this page with an updated Last updated date.
Contact Us
For questions about this Privacy Policy or to submit a privacy request, contact us at:
Email: truenorthteesusa@gmail.com
Business name: TRUENORTHTEES
Business address: 976 3rd Ave, Brooklyn, New York
Response time: 1–2 business days